THE 3 SIMILARITIES BETWEEN A DUTCH LIGHT MASTER
AND AN ITALIAN FOOD ARTIST
If you have been following me within the past few weeks, then you know that I’ve been pretty busy
with this year’s edition of the world famous art fair Tefaf. In preparation of all my publications,
I even booked an Italian hotel in Maastricht for a few days, spotted the finest Italian design hotspots
and read a lot of press releases about Italian art pieces which would be presented this year.
Next to that, I also had an inspiring chat with Italian food artist Angelo Gheza,
about the similarities between a chef and a Dutch light master, both showing
their own kind of art pieces at Tefaf. And this is the lovely result!
Light Master versus food artist
Just like previous years, Brand van Egmond, as an exclusive partner of Tefaf, was asked to illuminate the art fair. And just like previous years, their stunning lighting sculptures were presented in the restaurants and bars. So obviously there I found my starting point! Because one of these restaurants was Ristorante Verdi; an Italian restaurant where an Italian chef prepared pure Italian dishes. How nice, to find the similarities between Dutch light master William Brand and Italian food artist Angelo Gheza at this ‘arty’ location?!
3 Major similarities
First, they both stand for craftsmanship. Handmade creations, which can only come into being because of their specific knowledge, eye for detail and their strive for quality.
In their art pieces innovation is most important, which means applying new elements. Often from Mother Nature. For William Brand that means the usage of new materials and for Angelo Gheza obviously it concerns new ingredients.
But most of all they both have an incredible passion for what they do, by which they love to compose the perfect atmosphere. With their creations they are able to elate people. Which to me is the true essence of art….